2014 Formula Difference Video!

The Fun Starts Here—In the Formula 240 Bowrider!

Decatur, IN—Formula introduces boating enthusiasts to its exciting Sun Sport lineup even further with the addition of the new 240 Bowrider. The latest creation of John Adams, Formula’s exclusive designer, created the 240 with the striking design and smart ergonomics expected in a Formula. Sporting a 20-degree deadrise consistent with its legendary performance heritage, the 240 Bowrider measures 24´ with an 8´6˝ beam.

Feature-filled and ready for action, the Formula 240 BR packs in all the elements for good times on the water. From the concealed bow beach ladder to the full-length aft sun lounge, expansive, over-drive swim platform and ski/wakeboard swivel-head rope mount, the 240 delivers the fun you would expect from a Formula in a package that turns heads as you power past.

Formula’s flawless molded nonskid is integrated into all boarding areas, making for safe entry into the boat. The starboard-side aft entry allows for a streamlined cockpit layout with continuous L-shaped aft lounge seating, twin dual-position helm bucket seats and an optional integrated wetbar. The aft sunpad with angled backrest is central to  on-water activities and cleverly converts to create a double-wide full-length sundeck.

The cockpit is designed to provide everything you need to spend an entire day on the water with family and friends. The removable cockpit table is ready for a snack or game, and the optional molded cockpit wetbar with stainless sink, solid Corian®  countertop, concealed trash receptacle and 316L?stainless safety rail make entertaining a breeze. Each storage compartment on board the 240 is specifically designed to keep your items secure while underway, from the transom trunk to the under-lounge storage, complete with Igloo® cooler, to the in-floor ski and wakeboard storage located beneath the center walk-through. A generous starboard storage locker, bow seating with storage below, and 13 polished drink holders make day-long journeys a breeze. 

The portside head compartment with portable unit is easily accessed through a generous, curved fiberglass door. The surprisingly large head compartment is furnished with a standard portable head or an optional porcelain unit with a 10-gallon holding tank.

The sculpted helm takes a commanding position with Livorsi® gauges set in aerodynamic, stainless-rimmed instrument pods. The Dino™ tilt steering wheel with burl and brushed metallic accents, along with the digital depth sounder, Ritchie® compass and side-mount shift/throttle arm with trim switch assure total confidence at the helm. A SmartCraft™ instrumentation system is optional, as well as a VHF radio with antenna and Garmin® GPS navigational system. The Kenwood® AM/FM/CD stereo, along with a six-month subscription to Sirius™ Satellite Digital Broadcast, is standard.

The 240 Bowrider is powered by your choice of single engine offerings ranging from 260- to 425-horsepower packages from Mercury MerCruiser or Volvo.

The 240 Bowrider, true to its Formula heritage, is engineered and built to perfection. From its integrated, over-drive swim platform to its optional wakeboard swivel-head rope pylon or stainless sport arch, the 240 delivers the ultimate dayboating experience. Let the fun begin now...in the Formula 240 Bowrider!